Jack Osbourne gained high visibility in 2002 after appearing in his family’s reality television show The Osbournes, which aired on MTV and won an Emmy Award in 2002. In the show, Osbourne was mostly shown as a rebellious teenager who liked to party and to fight with sister Kelly Osbourne. In 2002, Osbourne briefly appeared in Austin Powers: Goldmember along with the rest of his family, and subsequently starred in a Super Bowl XXXVI advertisement for Pepsi Twist with sister Kelly. From 2002 to 2003, Osbourne appeared in Season 6 of Dawson’s Creek, playing Audrey’s childhood friend. He also made cameos in The X Factor (as a “Goth rapper” who sings “Ice Ice Baby”), the fifth season of That ’70s Show as a DMV customer and as a dining room guest in the eighth season of Hell’s Kitchen. Osbourne went on in 2003 to star in his own show on Channel 4, Union Jack. In 2004 he played a small role in New York Minute, a film starring the Olsen twins, in which he plays a music promoter named Justin.
In 2005, Osbourne started to show more of an interest in fitness through co-hosting the ITV2 show, Celebrity Wrestling: Bring It On!. Osbourne lost 50Lb in Thailand at a Muay Thai martial arts camp in Pattaya in order to be fit enough to climb El Capitan (which he achieved) whilst filming the first series of Jack Osbourne: Adrenaline Junkie. It aired on ITV2 in the UK, the Travel Channel in the United States, The LifeStyle Channel in Australia, GOtv in South Africa and on MuchMusic in Canada. Adrenaline Junkie focuses on Osbourne’s training for sports like rock climbing, mountaineering and a jungle trek in Belize from the Chiquibul Chamber through dense jungle ending at Caracol ruins (guided by the UK extreme conservation organisation Trekforce).
Osbourne also filmed a programme in Namibia for the BBC’s Saving Planet Earth series. He also took part in the Mongol Rally with News Corporation director Andrew Knight’s daughter, Amaryllis Knight.
Osbourne made and produced a documentary about his father God Bless Ozzy Osbourne. This film premiered in April 2011 at the Tribeca Film Festival and was released on DVD in November 2011. In early August 2010, Osbourne directed his first music video, for his dad’s song “Life Won’t Wait” from the album Scream. The video debuted on 23 August. Osbourne worked for Fuse News from February 2013 to early 2014. Osbourne also had a paranormal investigation show titled Haunted Highway that aired on Syfy for two six-episode seasons, during the summers of 2012 and 2013.
Between 2016 and 2018, Osbourne appeared with his father Ozzy in the U.S. worldwide buddy travelogue series Ozzy & Jack’s World Detour on the History Channel. He currently has paranormal television shows featured on the Travel Channel and Discovery including Jack Osbourne’s Night of Terror, Portals To Hell and The Osbournes Want To Believe with both of his parents Ozzy and Sharon.